PR planning, content and on-site support to help generate interest and drive ticket sales.
- Advice on theming the day and devising the conference programme.
- Drafting the call for papers which resulted in a series of high-quality presentations.
- Copywriting for promotional materials, including direct mail and eye-catching social media posts.
- Live reporting via social media which saw the AGI corporate account gain new followers, and attract retweets and engagement through comments and photos.
- On-site support.